
Professional Business Communication
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This course aims to help you develop the proficiency needed to succeed in today's technologically enhanced workplace by focusing on the development of professional oral and written communication skills.
Having good oral communication and writing skills is imperative in today's workplace. In the past, business people may have written a couple business letters a month, but now they can receive and send hundreds of email messages weekly. Their writing skills are showcased in every message they send. As well, with the arrival of videoconferencing, large-scale meetings are possible with increased frequency. Through this course, you will improve your: memo, letter, email, report, policy and proposal writing; presentation skills; participation in and chairing of meetings; and job application strategies.
Upon completion of this course you should be able to:
· Write e-mails, memos, press releases, and business letters with different tones and for different purposes
· Understand the importance of being an effective business communicator in today’s changing workplace
· Write reports, policy documents, and proposals in different formats
· Communicate with the public and colleagues by phone, in person, and in meetings
· Deliver professional, oral presentations
· Write a polished resume and cover letter and effectively prepare for interviews
For all employees who are responsible for preparing business communication as part of their job.
Introduction to Business Communication, Communication Challenges and Before You Write
· Listening Skills
· Nonverbal Communication
· Writing Process for Business Messages
Communicating for Employment
· The persuasive resume
· The persuasive cover letter
Before You Write and Writing and Revising
· Researching and organizing data
· Grammar tips and tricks
· Writing drafts
· Proofreading
Library Session & Business Ethics
· Confidentiality
· Privacy
· Plagiarism
E-mails, Memos, Routine Letters
· Internal/External Communication
· Improving Readability
Persuasive Writing
· Online sales letters
· Persuasive claims and complaints
Bad News
· Strategies for breaking bad news
· Resolving business problems
· Direct or indirect?
Giving Oral Presentations
· Organizing content
· Engaging the audience
· Planning visual aids
· Audience rapport
Formal/Informal Reports
· Functions of reports
· Guidelines
· Six types of reports
Proposals
· Researching
· Generating
· Documenting and illustrating data
Meetings
· Planning and participating in meetings
· Productivity
Group Presentations
Dealing with the Public and Media, and Interviews for Employment
· Effective interview techniques
· Answering questions
Review, Course Evaluation, and Interviews
A variety of methodologies will be used during the course that includes:
· (30%) Based on Case Studies
· (30%) Techniques
· (30%) Role Play
· (10%) Concepts
· Pre-test and Post-test
· Variety of Learning Methods
· Lectures
· Case Studies and Self Questionaires
· Group Work
· Discussion
· Presentation
This rate includes participant’s manual, Hand-Outs, buffet lunch, coffee/tea on arrival, morning & afternoon of each day.
Daily Course Timings:
08:00 - 08:20 Morning Coffee / Tea
08:20 - 10:00 First Session
10:00 - 10:20 Coffee / Tea / Snacks
10:20 - 12:20 Second Session
12:20 - 13:30 Lunch Break & Prayer Break
13:30 - 15:00 Last Session